Feb 23, 2008

Nick Faldo Joins TaylorMade-adidas Golf

Great signing by TaylorMade-adidas Golf of Ryder Cup Captain Nick Faldo who will obviously be in the spotlight over the next while until the Ryder Cup, huge marketing deal for them. Faldo will be playing TaylorMade® clubs and balls and wearing adidas Golf apparel and footwear, he will be involved in the design and testing of TMaG products. He will also act as a sounding board on marketing and advertising campaigns, help evaluate the talent of up-and-coming players, contribute content to TMaG's consumer websites, and collaborate in the upcoming redesign of the golf range at TMaG headquarters in Carlsbad, Calif. This guy is going to be busy.

"I've always been impressed with TaylorMade-adidas Golf and I'm proud to join a team that's at the top of the industry. I've seen first hand that their technology and design is second-to-none," said Faldo. "I've been a student of the game for 35 years and I can't wait to start working with the leadership team, product team and Tour Staff players."

No comments: