Nov 4, 2014

Train Your Aim

By Sean Crogie   Posted at  11/04/2014 07:39:00 PM   No comments

Cobra Golf raises the bar with their new FLY Z golf club line. The most intriguing feature, the adjustable weight technology re-imagined with front-to-back FlipZone. This technology provides two different flight paths in one head. Can you say "must try".


FLY: To Move Through The Air Under Control; To Be Hip or Cool; In Fashion; Desirable.
Z: Zone Technology Allows Cobra To Engineer Superior Performance For ALL Golfers.

Flip Zone Weight Technology: Front Setting: Penetrating Trajectory / Back Setting: Total Control "Flip It & Rip It"

The family will consist of 3 separate brands of metals & irons - FLY Z XL / Super Game Improvement, FLY Z / Game Improvement & FLY Z + with Flip Zone Weight Technology / Mid to Better Player. The full line up is designed to provide an advantage to all player types,

 


Press Release
COBRA GOLF UNVEILS THE FLY-Z

CARLSBAD, CA (November 4, 2014) – COBRA Golf, a leader in golf club innovation and
performance, has released the latest in adjustable weight technology with the FLY-Z+
Driver featuring the all-new FlipZone weight technology – a revolutionary, moveable weight
system engineered to provide two different flight paths in one club that enables maximum
distance for any swing and any golfer.

“I’m really excited about the new Fly-Z+ driver. In our early prototype testing I saw the
positive effects the two settings could have on ball flight. For me, the front CG setting
yielded the ball flight I want to see on the course," said Rickie Fowler, COBRA Golf athlete
and PGA Tour Pro. "The adjustable loft setting COBRA introduced last year was a huge
advantage to my game, but now adding this new Zone Weighting to fine tune ball flight is
really game-changing."

The key to increased distance is the ultra-low center of gravity (CG) embodied in COBRA’s
new FlipZone weight technology that gives golfers the ability to move the low CG to the
front or back position depending on their swing, to promote faster ball speeds, lower spin
and optimal launch angles.

“The Fly-Z+ driver features the lowest CG of any adjustable weight driver on the market,”
said Tom Olsavsky, VP of R&D. “The new FlipZone provides golfers with two different flight
paths in one head - allowing golfers to play what is best for their game. The result is one
unique, performance and technology driven golf club that is truly game changing.”

The FlipZone is COBRA’s first front-to-back CG adjustable technology that features a 15-
gram weight that can be set toward the front or back of the head located low on the sole of
the driver. Performance differs in the two weight settings, allowing golfers to adjust to what
is the longest and straightest for them. The front CG position provides a mid-launch angle
with ultra-low spin and a penetrating ball flight with more roll for maximum distance, while
the back CG position delivers a mid-launch angle with 400 RPM’s of additional spin, resulting
in a towering ball flight, maximum distance with more carry.

The Fly-Z+ driver also features COBRA’s New Speed Channel Technology, which is an
engineered trench around the perimeter of the face that works to minimize thickness,
resulting in increased ball speeds across the face for incredible distance and more
forgiveness. Forged E9 Zone Face technology removes weight from key areas behind the
face and hosel to increase the size and speed of the sweet zone for more distance on offcenter
hits. Advanced multi-material construction and next generation T.O.P (Thin.
Optimized. Personalized.) Technology advances with a new Titanium 6-4 body and carbon
fiber crown and sole pieces to maximize discretionary weight. The discretionary weight from
the face, hosel, crown and body is strategically positioned low in the head for maximum
distance and forgiveness. In addition to FlipZone, E9 Zone Face Weighting and Speed
Channel technology, along with multi-material construction, the Fly-Z+ Driver continues to
utilize COBRA Golf’s game-changing MyFly8 and SmartPad, allowing golfers to select from
multiple loft/trajectory settings to tune their game. Loft settings: 8.5o –11.5o.

Sticking with the personalization golfers have come to know and love from COBRA, the Fly-
Z+ driver (SRP $449.99) is available in regular, stiff and x-stiff flex in five colors – Black,
White, Blue, Orange and Red. Available in right-handed and left-handed models, the driver
features a Graphite, authentic, after-market Matrix VLCT ST shaft (60g)and Lamkin-ACE
3GEN Crossline grip. Additionally the driver is offered in other premium shafts for no
additional charge: The Aldila Tour Green (67g), a heavier weighted Aldila Tour Blue (76g)
and the all-new, lightweight MATRIX White Tie X4 (53g). Available in store February 1,
2015.

The Fly-Z Driver (SRP $379.99) is engineered to deliver the ultimate blend of maximum
distance and increased forgiveness. The low, back CG Zone Weighting delivers low spin,
mid-high launch and fast ball speeds across the face.

“The Fly-Z Driver is positioned as one of the most forgiving drivers currently in the
marketplace, yet it doesn’t sacrifice distance,” said Olsavsky. “The 460cc Driver offers a
slightly larger address profile that enabled our engineers to create the most forgiving driver
that COBRA Golf has ever made.”

The E9 Zone Face structure and Crown Zone Weighting combine to create a large amount
of discretionary weight in an all titanium driver. The weight saved is strategically positioned
low and back in the head where the back zone weight is located. (Note: the Fly-Z driver in
its fixed, back CG position yields approximately 1 degree of increased launch angle and
approximately 300 RPM’s of additional spin than the Fly-Z+ driver in the back FlipZone
position, and is more stable on off-center hits).

MyFly8 technology allows golfers to choose from eight simple adjustable loft/trajectory
settings (9.0o-12.0o) to maximize distance and manage trajectory while SmartPad delivers a
square face at address regardless of loft setting. The Fly-Z driver is available in five colors
(Black, White, Blue, Orange and Red) in RH/LH in Lite, Regular, Stiff and X-Stiff flexes.
Featuring a 6-4 Titanium body with a Forged 6-4 Titanium face, Fly-Z driver comes with a
graphite, Matrix VLCT SP shaft and Lamkin REL 360 grip. Available in store February 1st,
2015.

The Fly-Z technology was also reconfigured for women golfers so that CG, lofts (10.5o –
13.5o) and performance is maximized for slower swing speeds. The women’s Fly-Z driver is
available in three colors Raspberry, Silver Flower Pearl and Ultramarine and features a
Graphite, Matrix VLCT SP shaft in ladies flex with a Winn Wrap grip.

The Fly-Z XL Driver is engineered to help make golf easier through higher draw-biased ball
flights which deliver easy distance. A 460cc, all-titanium head features a slightly lower
profile face combined with an offset hosel to deliver the trajectory often needed by seniors,
women and beginning golfers. The Fly-Z XL driver, being the only offset driver in the
marketplace, delivers up to 17.5 yards of draw bias. Note: Robot testing revealed that even
vs. Fly Z in its draw position, the XL Driver offers 10.5 additional yards of draw bias, making
this the perfect driver for slice correction or easy up.

Speed Channel Face with Forged E9 Face Weighting, Crown Zone technology along with an
all-titanium head, saves weight and helps deliver a back CG position that yields great
forgiveness and draw bias. A high MOI sole geometry combined with an offset design
makes the Fly-Z XL easier to hit straight by correcting slices, increasing stability and
maintaining distance. Fly-Z XL (SRP $319.99) features a Graphite, Matrix shaft and is
available in 9.5°, 10.5° and 11.5° in Stiff, Regular or Lite flexes in right-handed or lefthanded
models. The Driver has a Lamkin REL 360 Grip and is available in store November
14, 2014.

COBRA Engineers redesigned the XL driver for women, keeping in mind their need for
slightly higher launch conditions and softer shaft flexes. The ladies XL driver comes in
Raspberry/Silver Pearl with a graphite, Matrix VLCT Shaft and Winn Wrap grip. Also
available in store November 14.

 

About Sean Crogie

Father of 3, #golf writer, full-time mail carrier, part-time @RideauViewGolf Turf Team #PJ20 fan, golfing nomad.
View all posts by: Sean Crogie

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