Have you ever gotten texted out on the golf course or maybe received the latest weather update on the way to the course. Well about 66 percent of Canadian Internet users now own a mobile phone, up from 57 percent in 2001. So with the popularity of the cell phone so has mobile marketing as the way modern marketer's try to reach young, tech-savvy consumers but were only stating to touch the iceberg here in Canada. A company like SJA mobile that provides dynamic text messaging service is a start but maybe some day they'll be able to provide more than just the latest golf score or weather updates maybe they'll be able to give something we can't get anywhere else now that would be innovative.
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